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So what makes our Google Search so much better?

2. You'll see only pages that include the terms you type.

3. The position of your search terms is treated with respect.

4. You see what you're getting before you click.

5. You can save time.

6. You can get it, even when it's gone.

7. You can find pages similar to what you are looking for?

8. You can find out which sites actually link to your site

9. Google search enables you to search a specific site

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Introduction

Our Google powered engine searches more sites more quickly, to bring you the most relevant results. Google search runs on a unique combination of advanced hardware and software. The speed you experience can be attributed in part to the efficiency of the Google search algorithm and partly to the thousands of PC's that have been networked together to create a 'Super Fast' search engine.

At the heart of the Google search software is PageRank (TM), a system for ranking web pages. And while there are dozens of engineers working to improve every aspect of search on a daily basis, PageRank continues to provide the basis for all of our web search tools.

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'PageRank' Explained

PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, it interprets a link from page A to page B as a vote, by page A, for page B. But, search looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."

Important, high-quality sites receive a higher PageRank, which this search engine remembers each time it conducts a search. Of course, important pages mean nothing to you if they don't match your query. So, search combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Search goes far beyond the number of times a term appears on a page and examines all aspects of the page's content (and the content of the pages linking to it) to determine if it's a good match for your query.

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Integrity

Google search has complex, automated methods which make human tampering with results extremely difficult. And though relevant ads are run above and next to the results, we do not sell placement within the results themselves (i.e., no one can buy a higher PageRank). A Google powered search is an easy, honest and objective way to find high-quality websites with information relevant to your search.

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1. Your search covers more than 1 billion URLs.

The search index, comprising of more than 1 billion URLs, is the first of its kind and represents the most comprehensive collection of the most useful web pages on the Internet. While index size alone is not the key determinant of quality results, it has an obvious effect on the likelihood of a relevant result being returned.

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2. You'll see only pages that include the terms you type.

Unlike many other search engines, the Google search engine only produces results that match all of your search terms, either in the text of the page or in the text of the links pointing to the page. This spares you the frustration of viewing a multitude of results that have nothing to do with your search terms.

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3. The position of your search terms is treated with respect.

Not only do Google's search results contain all of your search terms, but the Google search engine also analyzes the proximity of those terms within the page. Search then prioritizes results according to how closely your individual search terms appear and favours results that have your search terms near each other. Because of this, the result is much more likely to be relevant to your query.

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4. You see what you're getting before you click.

Instead of web page summaries that never change, the Google search results show an excerpt (or "snippet") of the text that matches your query - with your search terms in boldface - right in the search results. This sneak preview gives you a good idea if a page is going to be relevant before you visit it.

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5. You can save time.

Google search excels at producing extremely relevant results, and flat out nails many queries such as company names. Try it out and you will quickly see just how good, how accurate and how fast this search engine really is!

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6. You can get it, even when it's gone.

As search crawls the web, it takes a snapshot of each page and analyzes it to determine the page's relevance. You can access these cached pages if the original page is temporarily unavailable due to Internet congestion or server problems. Though the information on cached pages is frequently not the most recent version of a site, it usually contains useful information. Plus, your search terms will be highlighted in colour on the cached page, making it easy to find the section of the page relevant to your query.

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7. You can find pages similar to what you are looking for?

When you click on the "Similar Pages" link for a search result, the 'GoogleScout' technology automatically scouts the web for pages that are related to this result. This function can be used for many purposes. If you like a particular site's content, but wish it had more to say, 'Similar Pages' can find sites with similar content with which you may be unfamiliar. If you are looking for product information, 'Similar Pages' can find competitive information so you can make direct comparisons. If you are interested in researching a particular field, 'Similar Pages' can help you find a large number of resources very quickly, without having to worrying about selecting the right keywords. 'Similar Pages' finds comparatives for many millions of web pages. However, the more specialized a page is, the fewer results 'Similar Pages' can find for you. For example, 'Similar Pages' may not be able to find related pages for your personal home page, if it does not have enough information to authoritatively associate other pages with yours. Also, if companies use multiple URLs for their pages (such as company.com and www.company.com), 'Similar Pages' may have little information on one URL but lots on the other. In general, however, 'Similar Pages' works well for the majority of web pages.

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8. You can find out which sites actually link to your site

Some words, when followed by a colon, have special meanings to the Google search engine. One such word is the link: operator. The query link:siteURL shows you all the pages that point to that URL. For example, link:www.esatfusion.ie will show you all the pages that point to Esat Fusion's home page. You cannot combine a link: search with a regular keyword search.

Example:

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9. Google search enables you to search a specific site


The word "site" followed by a colon enables you to restrict your search to a specific site. To do this, use the site:sampledomain.com syntax in the search box. For example, to find information Donegal within IOL's site, enter:

Example:

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